With more than 20 years of experience, Jason Rimokh’s passion, leadership and operational insight has strengthened Signal Brands’ culture of handbag design.

Along with his father, Jack, he has expanded the company to new markets and enhanced its product portfolio. Jason is responsible for the company’s global presence and oversees its corporate relations.


The Signal Brand companies includes a number of companies, each which provides individualized attention and focus on a different brand. Signal Products, Inc. licenses the GUESS? brand, SBNW, LLC licenses the Nine West brand and Signal Brands Australia licenses the Steve Madden brand. Although the companies are separate entities, for ease and reference, they are collectively referred to as Signal Brands.